LIT Entertainment Awards recognizes creative and advertising excellence in the global entertainment industry - from the silver screen to interactive gaming, from television content to wide-encompassing digital entertainments. Previously LIT Commercial Awards, LIT now transitions from its previous roots, expanding its reach to celebrate all facets of entertainment advertising and marketing, eagerly embracing this evolution to accommodate a broader spectrum of entertainment.
The LIT Entertainment Awards is open to all creative and marketing professionals, designers, agencies, and every creative in between. Whether you're reaching out to a local audience or making waves internationally, LIT is committed to spotlight advertising brilliance of entertainment on a grander stage than ever before!
LIT Entertainment Awards salutes innovation, storytelling, and design, honoring an array of advertising and creative ideas that captivate audiences worldwide. From film, television, games, home, live or digital entertainment, music, and marketing, to the masterminds crafting these memorable experiences behind the scenes — LIT recognizes it all.
Outdoor Advertising Commercial Design Publication Social Media
Branded Content Creative Campaign Marketing & Promotional
Mobile Audio Video Website & App Streaming Media
Online Entertainment Live Entertainment Gaming Film Television
Entry
Entry
Entry
Entry
Marketing / Advertising Campaigns
Communication Campaign
Social Media Videos
Nonprofit
TikTok Videos
Instructional
Youtube / Vimeo Videos
Entertainment
Commercial & Marketing
Automotive / Vehicles
Branded Content
Branded Content / Other
Marketing / Advertising Campaigns
CSR Program
Commercial & Marketing
Automotive / Vehicles
Gaming Video
Commercial
Broadcast and Television
Consumer Products / Services
Branded Content
Automotive / Vehicles
Branded Content
Cultural
The LITO statuette stands as the emblematic heart of the LIT Entertainment Awards, radiating an enigmatic energy that signifies the boundless realm of entertainment advertising and marketing.
Dressed in its distinctive polka dot garb, LITO embodies the endless realms of imagination, encouraging participants across films, television, games, and all entertainment mediums to venture beyond the ordinary. It's a reminder to never lose sight of one's original goals, even as they craft fresh narratives and pioneering experiences.
LITO's base implements a refined and elegant finish, creating a stark contrast against its gleaming black and pristine white visage. It serves as a beacon, urging entertainment visionaries globally to shatter their own boundaries, aspiring not just to participate in the industry but to redefine it.
At the LIT Entertainment Awards, each and every submission is evaluated only by the best in the industry, comprising a collective of industry trailblazers and visionaries in the Grand Jury Panel. By presenting your masterpieces here, you're not just competing; you're sharing your ideas with some of the most esteemed minds in entertainment, impressing, inspiring, and resonating with an elite panel of individuals.
Morocco
Samira Rafi
Creative Director, Boomerang Communication
Samira Rafi is the creative director renowned advertising agency, Boomerang Communication with over 20 years of experience in communication and advertising.
In his role as a creative director at the advertising agency, Rafi spearheads innovative campaigns and guides the creative team in crafting compelling and impactful advertising content. She has extensive experience in creative crowdsourcing for a diverse portfolio of international brands, leveraging her innovative approach to engage audiences effectively.
She is a strong advocate for work that serves as a source of inspiration and a catalyst for positive transformation. She views her responsibility not only as a problem solver for businesses but also as an opportunity to address and raise awareness about global issues, fostering positive change to society. With her extensive and diverse background spanning multiple sectors, she has provided valuable support to a wide array of institutions, to global and local brands.
Chile
Pancho Gonzalez
Co-founder and Chief Creative Officer, Inbrax
Pancho Gonzalez is the co-founder and chief creative officer of Inbrax.
González, who studied advertising at the Universidad de Santiago in Chile and earned an MBA from the Berlin School at Steinbeis University in Germany, plays a significant role in shaping the creative industry. As the Chief Creative Officer at Inbrax Chile, a Board Member and Vice President at IAB Chile, and a member of the Marketing Circle at Icare, his influence extends across multiple facets of advertising and marketing. Additionally, his past experience as a board member of Achap (Chilean Advertising Association) underscores his comprehensive involvement and leadership in the field.
González has delivered speeches in various countries including Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, Sri Lanka, Guatemala, the United States, Japan, South Korea, the Czech Republic, Peru, and Chile. His global presence as a speaker demonstrates his commitment to sharing knowledge and insights in the field of advertising and marketing.
United States
Joaquin Lynch Garay
Associate Creative Director, Anomaly
Joaquin Lynch Garay holds the position of Associate Creative Director at Anomaly. He and his partner jointly run MUNILYNCH, where Garay serves as the Creative Director.
Prior to joining Anomaly, he held positions as Creative Director at Havas Worldwide New York and Leo Burnett Shanghai. Over the last decade, he has built his career at PONCE Buenos Aires, Lowe, DDB Buenos Aires, and Young & Rubicam. During this time, he breathed life into creative ideas for many prestigious brands such as Coca-Cola, Under Armour, Trident, Sonnet, NYC Football Club, Axe, Rexona, Impulse, PayPal, VW, Telefonica and a vast more, earning numerous international accolades along the way.
He is highly regarded in the creative industry for his exceptional expertise, known for his ability to bring innovative and award-winning campaigns to life. His talent and accomplishments have earned him a reputation as a luminary in the field.
Costa Rica
Oscar Solano Brenes
Executive Creative and Digital Director, Porter Novelli
Oscar Solano Brenes is the Chief Creative Officer for the strategic-creative firm, Porter Novelli.
He is a general leader of the creative and digital unit for the region of Central America, Mexico, Caribbean, Ecuador, and Peru; a believer in data-driven creativity, measurement, and innovation through 13 years of experience with global and regional brands such as Coca-Cola, Heineken, BMW, Toyota, American Express, Samsung, Netflix and more!
He is an advertising, marketing, and strategy professional with experience as a senior strategic trigger in creative, digital, and media agencies with experience in strategic planning, content strategy, detection of opportunities, social media, branding, data-driven strategy, and creativity. Brenes is passionate about reading cultural behaviors and transforming them into business opportunities. He is also a faithful follower of data and its implementation in communication and performance strategies. He has had experience leading planning, digital and creative units at firms such as DDB, Havas, Findasense, and Ketchum.
“ It is an honor for my team to have received this distinction. This particular project was a tight turnaround, with lots of requests we needed to satisfy in order to make it successful for our client. A lot of effort went into pulling off the final product, and the client was very satisfied. ”
~ Chris Zecco, Video Manager of MarketReach, Inc, United States
“ It's an incredible honor to receive 29 NYX Awards for our work. Everyone works so hard on these trailers, from motion graphics to writing to original art and cinematics and whatnot. So for the team to get that recognition for their hard work is fantastic and very humbling. ”
~ Gage Allen, Creative Director of Player One Trailers, United States
“ The awards help us to confirm that we are ahead of the trends and that we keep having a talented, resourceful and creative team at Creativa. I know that happy customers, repeat business and recommendations are worthwhile, these are the things we focus on every day at Creativa. Prizes and awards, however, are gratifying on an altogether different level. Credit from peer groups and authorities brings pride and satisfaction. ”
~ Miguel Donnenfeld, Director at Creativa Videos, Australia
“ I know I’m treating this interview pretty chill but honestly it is very nice and thank you for the award. There is a lot of cool, inspiring work to be found in the winners, so it’s nice to be in the same rank as all these entries. ”
~ Yaz Ashmawi, United Kingdom
“ I'm honored to be receiving 12 LIT Commercial Awards in 2022. It feels gratifying to have these industry-leader judges evaluating and honoring my work. ”
~ Jean-Luc Slagle, Owner and Creative Director of Scope Studios, US
The International Awards Associate (IAA) is a group of industry innovators, creators, designers and communications professionals whose commitment is to move the industry forward through discovery and recognition of new and existing talent.
