LIT Entertainment Awards recognizes creative and advertising excellence in the global entertainment industry - from the silver screen to interactive gaming, from television content to wide-encompassing digital entertainments. Previously LIT Commercial Awards, LIT now transitions from its previous roots, expanding its reach to celebrate all facets of entertainment advertising and marketing, eagerly embracing this evolution to accommodate a broader spectrum of entertainment.
The LIT Entertainment Awards is open to all creative and marketing professionals, designers, agencies, and every creative in between. Whether you're reaching out to a local audience or making waves internationally, LIT is committed to spotlight advertising brilliance of entertainment on a grander stage than ever before!
LIT Entertainment Awards salutes innovation, storytelling, and design, honoring an array of advertising and creative ideas that captivate audiences worldwide. From film, television, games, home, live or digital entertainment, music, and marketing, to the masterminds crafting these memorable experiences behind the scenes — LIT recognizes it all.
Outdoor Advertising Commercial Design Publication Social Media
Branded Content Creative Campaign Marketing & Promotional
Mobile Audio Video Website & App Streaming Media
Online Entertainment Live Entertainment Gaming Film Television
Entry
Entry
Entry
Entry
Marketing / Advertising Campaigns
Communication Campaign
Social Media Videos
Nonprofit
TikTok Videos
Instructional
Youtube / Vimeo Videos
Entertainment
Commercial & Marketing
Automotive / Vehicles
Branded Content
Branded Content / Other
Marketing / Advertising Campaigns
CSR Program
Commercial & Marketing
Automotive / Vehicles
Gaming Video
Commercial
Broadcast and Television
Consumer Products / Services
Branded Content
Automotive / Vehicles
Branded Content
Cultural
The LITO statuette stands as the emblematic heart of the LIT Entertainment Awards, radiating an enigmatic energy that signifies the boundless realm of entertainment advertising and marketing.
Dressed in its distinctive polka dot garb, LITO embodies the endless realms of imagination, encouraging participants across films, television, games, and all entertainment mediums to venture beyond the ordinary. It's a reminder to never lose sight of one's original goals, even as they craft fresh narratives and pioneering experiences.
LITO's base implements a refined and elegant finish, creating a stark contrast against its gleaming black and pristine white visage. It serves as a beacon, urging entertainment visionaries globally to shatter their own boundaries, aspiring not just to participate in the industry but to redefine it.
At the LIT Entertainment Awards, each and every submission is evaluated only by the best in the industry, comprising a collective of industry trailblazers and visionaries in the Grand Jury Panel. By presenting your masterpieces here, you're not just competing; you're sharing your ideas with some of the most esteemed minds in entertainment, impressing, inspiring, and resonating with an elite panel of individuals.
Brazil
Felipe Paganoti
Senior Art Director, AlmapBBDO
Felipe Paganoti, art director from Rio with over 10 years of experience. He worked at Mullen Lowe, Artplan, Havas, BBDO Guatemala, VMLY & R and is currently at AmapBBDO in São Paulo.
He plays a pivotal role in shaping the artistic direction and vision of the projects undertaken. His keen eye for design, innovative thinking, and ability to inspire the creative team contribute to the studio's ability to deliver captivating solutions for clients across a wide range of industries. He was vice-president of the Rio de Janeiro Creation Club and won several international awards.
He is committed to pushing the boundaries of creativity, infusing each project with a distinct and captivating visual identity. He has an unceasing love for creative projects and an unwavering desire to embark on inventive and daring endeavors. Paganoti’s enthusiasm for crafting drives him to continuously explore imaginative and unconventional ideas, infusing his artistic pursuits with a spirit of innovation.
United States
Takae Takahashi
SVP Associate Creative Director, Havas Health and You
Takae Takahashi, a Japanese Creative Art Director with Brazilian roots from Sao Paulo, currently operates out of New York City.
She brings more than ten years of experience in the creative field to the table, having earned multiple accolades. Takahashi's expertise lies in seamlessly merging creativity with strategic vision, crafting campaigns that garner critical acclaim within the industry.
Among her distinguished achievements, she has secured a victory at the inaugural Innovation Health Hackathon at the Cannes Lions Festival and contributed to her past agency’s recognition as “Best Healthcare Agency in Latin America”! Takahashi's unwavering commitment to creative excellence is evident in her collection of prestigious industry accolades. Her dedication to pushing boundaries in the creative realm has not only earned her a respected reputation but also significantly advanced the agencies she's worked with. Her relentless pursuit of innovation in the healthcare sector particularly underscores her passion for leveraging creativity to drive meaningful impact.
Chile
Pancho Gonzalez
Co-founder and Chief Creative Officer, Inbrax
Pancho Gonzalez is the co-founder and chief creative officer of Inbrax.
González, who studied advertising at the Universidad de Santiago in Chile and earned an MBA from the Berlin School at Steinbeis University in Germany, plays a significant role in shaping the creative industry. As the Chief Creative Officer at Inbrax Chile, a Board Member and Vice President at IAB Chile, and a member of the Marketing Circle at Icare, his influence extends across multiple facets of advertising and marketing. Additionally, his past experience as a board member of Achap (Chilean Advertising Association) underscores his comprehensive involvement and leadership in the field.
González has delivered speeches in various countries including Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, Sri Lanka, Guatemala, the United States, Japan, South Korea, the Czech Republic, Peru, and Chile. His global presence as a speaker demonstrates his commitment to sharing knowledge and insights in the field of advertising and marketing.
Denmark
Klaus Sommer Paulsen
CEO and Founder, AdventureLAB
Klaus Sommer Paulsen has been active on several boards for years, including Themed Entertainment Association’s EME Division and International Board of Directors, and is working with educational institutions developing and designing educational programs from PBAs to MBAs. Klaus has been working with storytelling and media for more than 30 years and digital multimedia and experience design since the mid-1990s.
He is the author of Integrated Storytelling by Design: Concepts, Principles and Methods for New Narrative Dimensions, published with Routledge, Taylor & Francis Group in 2021.
For numerous years, Paulsen has been engaged on various boards, such as the Themed Entertainment Association’s EME Division and International Board of Directors. He collaborates with educational institutions to create and design educational programs spanning from PBAs to MBAs. With over three decades of experience in storytelling and media, he has been involved in digital multimedia and experience design since the mid-1990s.
“ It is an honor for my team to have received this distinction. This particular project was a tight turnaround, with lots of requests we needed to satisfy in order to make it successful for our client. A lot of effort went into pulling off the final product, and the client was very satisfied. ”
~ Chris Zecco, Video Manager of MarketReach, Inc, United States
“ It's an incredible honor to receive 29 NYX Awards for our work. Everyone works so hard on these trailers, from motion graphics to writing to original art and cinematics and whatnot. So for the team to get that recognition for their hard work is fantastic and very humbling. ”
~ Gage Allen, Creative Director of Player One Trailers, United States
“ The awards help us to confirm that we are ahead of the trends and that we keep having a talented, resourceful and creative team at Creativa. I know that happy customers, repeat business and recommendations are worthwhile, these are the things we focus on every day at Creativa. Prizes and awards, however, are gratifying on an altogether different level. Credit from peer groups and authorities brings pride and satisfaction. ”
~ Miguel Donnenfeld, Director at Creativa Videos, Australia
“ I know I’m treating this interview pretty chill but honestly it is very nice and thank you for the award. There is a lot of cool, inspiring work to be found in the winners, so it’s nice to be in the same rank as all these entries. ”
~ Yaz Ashmawi, United Kingdom
“ I'm honored to be receiving 12 LIT Commercial Awards in 2022. It feels gratifying to have these industry-leader judges evaluating and honoring my work. ”
~ Jean-Luc Slagle, Owner and Creative Director of Scope Studios, US
The International Awards Associate (IAA) is a group of industry innovators, creators, designers and communications professionals whose commitment is to move the industry forward through discovery and recognition of new and existing talent.
